The coffee shop chain Pronto has collaborated with the Spanish company AMC Juices, using their ITT technology, to develop three 100% chilled fruit-vegetable juices. ITT stands for Instant Treatment Technology and shortens the standard heat treatment time for juices to only 1/7th the time it used to take, preserving a better fresh taste. The products are called itt Juices and the attributes are summarized as "100% Straight Juice + Super Fruits & Veggie + ITT".The super fruits used in the three varieties are kale, pomegranate and acerola. itt Juices are available at all Pronto stores nationwide. プロント イットジュース
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